Protecting Quantum Innovation

Quantum computing is on the verge of transforming industries, from cybersecurity to pharmaceuticals. However, with rapid advancements come significant challenges like disinformation, security threats, reputational risks, and investor skepticism. Companies in this space must maintain credibility, safeguard their intellectual property, and market themselves effectively to investors and the public.

Koat’s threat intelligence, disinformation detection, and sentiment analysis, provide quantum companies with essential tools to tackle these challenges. This case study explores real-world use cases demonstrating how Koat empowers quantum companies.

Use Case 1: Protecting Against Disinformation in Quantum Advancements

Challenge: A quantum startup developing post-quantum encryption notices misleading claims circulating online, suggesting their technology was ineffective. This disinformation caused investor hesitation and regulatory scrutiny.

How Koat Helps: Koat’s real-time disinformation tracking flags it in the early stages, helping the startup to issue an immediate, fact-based counterstatement campaign. By leveraging Koat’s AI-driven disinformation tracking capabilities, the company restored investor confidence and solidified its credibility in the market.

Impact:

• Prevent disinformation from deterring investors.
• Strengthen the company’s reputation as an industry leader.
• Ensure accurate representation of their technology in the media.

Use Case 2: Cyber Threat Intelligence for Quantum Security

Challenge: A well-funded quantum research lab experiences an attempted phishing attack linked to a competitor-backed espionage effort. If successful, the attack could have compromised proprietary research.

How Koat Helps: Koat’s cyber threat intelligence system detects patterns of social engineering attempts and flags suspicious trends. The firm can take immediate action by reinforcing security protocols and issuing public warnings.

Impact:

• Prevents potential intellectual property theft.
• Strengthens investor confidence by demonstrating robust security measures.
• Deters future cyber threats by proactively addressing vulnerabilities.

Use Case 3: Reputation Management & Brand Protection

Challenge: A quantum computing startup faces a coordinated smear campaign on social media, falsely claiming their technology was years behind competitors.

How Koat Helps: Using sentiment analysis, Koat identifies the origins of the campaign and provides data-driven insights for a targeted response. The startup releases expert-backed content debunking false claims and engages key industry influencers to reinforce their credibility.

Impact:

• Stops a negative PR spiral before it escalates.
• Strengthens media relationships through transparent communication.
• Increases engagement on positive brand messaging.

Use Case 4: Competitive & Market Intelligence for Quantum Startups

Challenge: A quantum company preparing for a funding round needs to position itself strategically against better-known competitors.

How Koat Helps: By analyzing competitor media coverage, investor interest, and market trends, Koat provides insights that help the startup highlight unique differentiators in its pitch.

Impact:

• Increases investor interest and funding by positioning the company as a leader in a niche sector.
• Improves marketing messaging based on real-time competitor intelligence.
• Strengthens thought leadership through targeted PR efforts.

Use Case 5: AI-Powered Market & Investor Sentiment Analysis

Challenge: A quantum hardware company notices a drop in investor engagement but isn’t sure why.

How Koat Helps: Koat’s sentiment analysis tools detected that investors were concerned about the scalability of quantum processors. The company quickly addressed this in its next investor update, explaining its roadmap in simpler terms.

Impact:

• Improves investor relations by proactively addressing concerns.
• Increases engagement and confidence in the company’s long-term vision.
• Strengthens positioning by tailoring messaging to investor priorities.

Use Case 6: Optimized Communication Strategies for Investor Confidence

Challenge: A publicly traded quantum computing firm struggles with inconsistent messaging across investor relations materials, leading to uncertainty in stock performance.

How Koat Helps: Koat’s analysis tools identified gaps in messaging which leads to recommendations on language, tone, and data-driven storytelling.

Impact:

• Ensures consistent, data-backed investor communications.
• Boosts shareholder confidence by aligning messaging with market expectations.
• Reduces volatility in stock performance through transparent reporting.

Use Case 7: Competitive Benchmarking & Industry Positioning

Challenge: A quantum software company struggles to differentiate itself from competitors in a crowded marketplace.

How Koat Helps: By benchmarking competitor positioning, Koat can help highlight key gaps in the market. The company adjusts its branding to emphasize unique value propositions, attracting more customers and investors.

Impact:

• Creates a stronger, more distinct market identity.
• Increases inbound investor interest due to better differentiation.
• Improves public perception as an innovator in the field.

Use Case 8: Automated Reporting for Investor Relations & Market Research

Challenge: A quantum startup’s investor relations team spends too much time compiling market reports manually.

How Koat Helps: Koat automates the process, delivering investor-ready reports with key insights on funding trends, regulatory changes, and industry sentiment.

Impact:

• Frees up valuable time for the investor relations team.
• Provides more accurate, timely data for strategic decision-making.
• Strengthens investor trust with well-researched insights.

Use Case 9: Regulatory & Compliance Monitoring

Challenge: A quantum firm developing encryption solutions needs to ensure compliance with evolving global regulations.

How Koat Helps: Koat tracks regulatory discussions in real-time, alerting the company about pending policy changes and helping them adjust strategies accordingly.

Impact:

• Prevents regulatory setbacks by staying ahead of compliance requirements.
• Improves investor confidence by demonstrating regulatory awareness.
• Enhances reputation as a responsible, law-abiding innovator.

Use Case 10: Thought Leadership & PR Optimization

Challenge: A quantum AI company wants to establish itself as a thought leader but struggles to break through media noise.

How Koat Helps: Koat identifies trending topics and optimal publishing platforms, allowing the company to time its content releases effectively which can help secure high-profile media placements and keynote speaking opportunities at industry events.

Impact:

• Increases visibility and credibility within the quantum industry.
• Strengthens inbound PR opportunities, leading to organic media coverage.
• Establishes the company as a go-to expert in quantum AI.

Use Case 11: Monitoring for Shifts in Emotions in a Fast-Paced Industry

Challenge: A leading quantum research firm found it difficult to keep up with sudden emotional shifts in investor sentiment due to rapid technological changes and competitive breakthroughs.

How Koat Helps: Koat’s advanced sentiment analysis continuously tracks emotional trends within industry discussions, identifying rising concerns, excitement, or skepticism in real-time. This allows the firm to tailor messaging, adjust PR strategies, and engage stakeholders before emotions escalate.

Impact:

• Provides early detection of emotional shifts affecting investor confidence.
• Enables proactive communication to mitigate potential negative sentiment.
• Strengthens market positioning by aligning messaging with investor emotions.

How Koat Supports Investor Relations for Deep Tech

1. AI-Powered Market & Investor Sentiment Analysis

Koat continuously monitors financial markets, news, and investor discussions to provide real-time insights into how quantum firms are perceived. This enables companies to proactively address concerns, capitalize on emerging investment trends, and tailor their messaging to attract the right investors.

2. Optimized Communication Strategies for Investor Confidence

Quantum technology can be complex, and many investors struggle to understand its potential. Koat helps quantum firms refine their investor presentations, press releases, and marketing materials by identifying the most effective narratives that resonate with institutional and retail investors alike.

3. Competitive Benchmarking & Industry Positioning

Koat enables quantum companies to assess their competitive standing in the market. By analyzing competitor media coverage, investor interest, and funding trends, quantum firms can refine their positioning, differentiate themselves effectively, and appeal to investors looking for strong market leaders.

4. Automated Reporting for Investor Relations & Market Research

Koat generates automated reports on investor sentiment, competitor positioning, and market trends, saving companies valuable time while ensuring they stay informed about the latest developments. These reports empower investor relations teams to make data-driven decisions that strengthen shareholder trust and attract new capital.

Let’s See Koat in Action

In a quick overview of the quantum industry analysis in Koat, here are some dashboard examples of Koat in Action between the period of Oct 2024 and March 2025.

Key Extraction Posts:

This dashboard collection focuses on emotional intelligence and and sentiment so you will see the shifts in Emotions, sentiments and engagements when key narratives enter the conversation.

Impressions:

This represents the amount of impressions over time by authors between public, media, and manipulation.

Mentions & Likes:

The amount of mentions and likes vs the average mentions.

Sentiment:

This represent the sentiment between public, media and manipulation.

Emotion Trend:

This represents the trend of 8 emotions that are represented in a conversation.

Post data:

Koat dives deeper into each individual posts for granular level data and information.

Koat Scout:

With Koat Scout you can quickly chat with the system and request any kind of information and data you wish from the dashboard, just like you would use GPT.

Navigating Negative Narratives and Audience Insights

In the landscape of the quantum industry, understanding and managing public perception is vital. Negative narratives can emerge quickly, potentially affecting a company’s reputation and market position. Koat’s powerful tools offer a proactive approach to identifying and addressing these narratives. By utilizing advanced sentiment analysis, quantum companies can track public and industry opinions in real-time, enabling them to respond swiftly to any adverse trends.

Koat’s comprehensive data sources, which include traditional media, social media platforms, and niche outlets, ensure a broad view of the discourse surrounding your brand. This multi-faceted approach allows companies to pinpoint the origins of negative narratives and understand their context. Equipped with this information, quantum companies can craft targeted responses that address concerns head-on and mitigate any potential damage.